19. December 2019 - 9:00 till 16:30
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Retail Sales Training Course | PD Training | Thursday, 19. December 2019

In a retail sales situation, satisfying every customer can be difficult, but there are proven methods and skills you can learn to maximise their satisfaction and increase sales.  One key principle is simply to be there when needed and offer assistance as required.
The PD Training Retail Sales Training Course provides you with an understanding and skills development in how to better engage with customers, how to control the sales process, how to identify upselling/cross-selling opportunities, learn basic sales psychology, how to conduct basic needs analysis and much more.
This comprehensive sales training course is designed to help retail sales professionals sell more and discount less, how to deal with difficult customers and professionally handle every sale and maximise every opportunity.
This dynamic training course is available now throughout Australia, including Brisbane, Sydney, Melbourne, Adelaide, Canberra, Parramatta and Perth.
Learning Outcomes
After completing this course participants will be able to:
 

Learn to greet constructively & create a personal connection
Develop rapport & create warmth & openness
Master active listening techniques
Learn to control the sale & lead a customer to becoming a buyer
Learn an amazingly simple and professional way of handling price shoppers
Learn 4 effective techniques for minimising & negating the need to discount
Understand sales psychology such as the "The Power of YES when selling"
Learn how to simply ask for the sale
Learn to identify cross selling and upselling opportunities
Master effective techniques for closing without being pushy


Course Outline 



Retail Sales Training Course - Lesson 1It Starts With You

Attitude
Personal Appearance
Product Knowledge
Sell Yourself on the Product
Enthusiasm


Retail Sales Training Course - Lesson 2Consider the Customer

What do You Expect when You are a Customer?
The Value of Every Shopper
The Mission for a Retail Sales Person
Define 'Excellent Retail Customer Service'




Retail Sales Training Course - Lesson 3Starting the Sales Process

The Importance of First Impressions
How to Create a Good First Impression


Retail Sales Training Course - Lesson 4Greeting

The Golden Rule
Create a Constructive Greeting
Construct Positive Dialogue
Develop Rapport




Retail Sales Training Course - Lesson 5Needs Analysis

Deepening Techniques
Probing Questions
Active Listening
'Minimal Encouragers' - Their Importance and How to Use Them


Retail Sales Training Course - Lesson 6Control the Sale

'The Challenge' - Persuasion, Not Confrontation
How to Handle People Shopping on Price
The Excellent 6 Step Technique that Negates the Opposition and Maintains Your Professionalism




Retail Sales Training Course - Lesson 7Maximising Every Opportunity

Minimising/Negating Discounting

4 Effective Techniques


Why Discount & Why Not?
Cross Selling
Upselling


Retail Sales Training Course - Lesson 8Sales Psychology 101

The Power of 'Yes' When Selling
Tie Downs
Tag Ons




Retail Sales Training Course - Lesson 9Closing the Sale

Knowing When the Time is Right
Don't be Afraid to Ask for the Sale
3 Closing Techniques


Retail Sales Training Course - Lesson 10Thank You

Referrals
Repeat business
Genuine Mutual Appreciation