13. November 2018 - 9:30 till 12:30
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eMarketplaces – Making It Happen Internationally | Scottish Enterprise | Tuesday, 13. November 2018

Globally over 400 eMarketplaces operate in a variety of geographic and sector marketplaces online. Companies need guidance and advice to come up with a strategy for engaging with relevant eMarketplaces.
This workshop looks at territories in more detail and where businesses should look to engage with customers. Major eMarketplaces such as Amazon and eBay will feature significantly in this workshop.
This workshop will cover the following areas:

The rise of eMarketplaces
Why it is a good idea to trade internationally through eMarketplaces
Which market place - Identifying the traits that suit your market and business
eMarkeplaceAttracting Customers

Shop
Fulfilment
Payment/costs/fees
Premium services -Prime



Product feedFuture trends

Pricing - Internal market competition
Market place – Internal SEO
Paid Search affiliates
Product listing adverts
Affiliate networks




As a result of attending this workshop you will have a clear understanding of market opportunities and your strategy for engaging with relevant eMarketplaces.
 
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DISCLAIMER
Although every effort has been made to ensure the accuracy of the information provided, Scottish Enterprise, Scottish Government and Highlands and Islands Enterprise cannot be held responsible for any inaccuracies or omissions in the information supplied, or for the content of any website that the email above may contain links to, and does not endorse any business or individual that may be referred to above.