07. October 2020 - 16:00 till 18:00
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Be Your Own Publicist Workshop | Golden Word | Wednesday, 07. October 2020

Taught by Golden Word founder Elisabeth Edelman, our two-hour workshop will walk you through the steps to doing your own PR (public relations). You will learn how to: - secure media interest - partner with influencers - manage interview requests - merchandise resulting coverageOf all the possible marketing tactics, PR is particularly impactful for small businesses because it is highly cost-effective and leverages third-party endorsements -- aka increases awareness of your business for little to no money!As a small business owner or marketing manager, you wear a lot of hats, often including being your own publicist. Our workshop is geared to sharing insider tips and tricks to make doing your own PR easy and impactful to your business' success. Leave with our workbook breaking out the steps and with a new skills set.Plus, we serve Elisabeth's homemade chocolate chip cookies and wine...