27. September 2019 - 9:30 till 16:30
Digital Strategy Course | Sydney Campus, ELI-229 Lecture Room | Friday, 27. September 2019
Learn marketing strategies that work with our Digital Marketing courses in Digital Marketing with our Digital Marketing courses in Sydney - short courses open to a Startup and new Entrepreneur is the heart of Australian’s business eco-system. If you have a new niche idea that solves a common problem and unique product and service that doesn’t exist, then you’re in the right place. While other workshops focus on your Minimal Viable Product (MVP), business models and legal, in this digital strategy course we focus on simply the digital end of being part of the start-up eco-system. It is quite confusing to some as to where to start, how to build an online strategy, how to initiate your social media growth and how to position yourself, your brand and your products to both local and international markets. In this digital strategy course we look at some of those startles with a checklist that can assist you to get you up and running with your digital AimsThis digital strategy course aims to: Equip you with the mindset you need to plan, design and execute your digital strategy for your new you to understand the different types of technologies to select from that could assist you with your startup, including customer acquisition, digital marketing, social media marketing and ongoing business you with the knowledge of current theory and industry best practices in creating your digital OutcomesAfter successfully completing this digital strategy course you will: Be aware of key digital media strategies/channels required for your new startup or a clear understanding of current available technologies and a plan on how to monitor future trends.Be able to identify, analyse, and understand the importance of the social media marketing and digital marketing ContentThis digital strategy course will cover the following content:Digital strategy for visibilityCreating a digital brand and styles, your brand, logos, images for social media strategy and CommerceeCommerce, Social Commerce and Virtual different ecommerce social selling through social media sites.The future of commerce through virtual approach to social mediaSocial media strategies and growth to know the social the right for growing your following/ and reporting for better business PresenceSearch Engine Optimisation (SEO) and landing search engine and landing pages and strategy and contentCreative content creation and for creating of content for each and and AnytimeThe world of mobile (Apps vs Responsive).To app or not to app!Understanding responsive AudienceThis digital strategy course is suitable for any entrepreneurs and those who are wanting to establish their digital strategy and is of particular interest to those who are seeking opportunities that are present when looking to position the digital footprint of their StyleThis digital strategy course will be delivered as an interactive workshop consisting of an instructor-led lecture, demonstration, group and individual activities. This training approach allows you to work through concepts introduced by the instructor in an application-focused teaching environment. In this digital strategy course you’ll be introduced to the difference types of technologies available to you when planning, designing and executing your digital PrerequisitesThis digital strategy course has no prerequisites and is open to all members of the DatesAdditional instances of this course may be available and published on our website. See Digital Strategy Course for more information, or to join the waiting list and be advised when we schedule more.